Specialist marketing for fund managers

Marketing services for asset and fund managers

As with many professional services firms, asset managers are struggling to ensure their services stand out in an increasingly competitive marketplace – especially in the wake of the rapid digital change that has resulted from the pandemic. With the internet at their fingertips, in addition to innovative digital solutions such as robo-advisers and investment apps, younger and more digitally-savvy clients are getting harder to reach.

A well-thought-out marketing strategy can help you stand out from the crowd and help potential clients understand that a qualified fund manager will likely deliver better returns on their investment than the plethora of digital options now available. We assist fund managers in researching and producing thought leadership articles, white papers and other forms of educational content to showcase their expertise, displayed on cutting-edge websites that perfectly demonstrate their offering and value proposition. We can help develop an active social media presence and grow their following, selecting key performance indicators (KPIs) to track success. All of this is backed up with branded, professionally designed imagery and marketing collateral, delivered by our expert team of graphic designers.

Working in finance for over 20 years

When you work in a highly regulated and specialist field, you want to know that those you partner with understand you and your business. Our staff include a Chartered Wealth Manager and former financial advisers, with collective decades of experience in the financial sector. We work with some 1,500 firms, many of whom have been with us for over two decades. Some have simple requirements, using us ad hoc for their design and content needs. Others require social media support, content writing, or web design and maintenance. Whatever assistance you require, TOMD has the breadth of experience you need to take your marketing to the next level.

To find out how we can assist you, simply email us at marketing@tomd.co.uk or call 01279 657555.

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