PR isn't only for big businesses. Whatever your company's size, PR is a valuable tool that you should be utilising. A PR campaign can significantly boost your firm’s profile and – if it works – can deliver more cost-effective results than advertising or other direct marketing methods.
We can develop your PR campaign for you. We’ll tailor the campaign to meet your needs, but typically this includes producing a media guide, identifying relevant stories and drafting and distributing press releases. Our database covers all UK trade and consumer print and online media so we can send your stories to the right people at the touch of a button. We can also arrange journalist meetings and briefings where relevant. The results can be good, but you need to be committed to it – a one-off press release is unlikely to bring you pages and pages of press coverage.
We can also arrange press monitoring for you so that wherever your firm gets coverage, we’ll find it for you and provide a press cutting in PDF format.
We have been using the Monthly Economic Review and Professional Briefings programmes for the past four or five years and find that these are clear and easy for our clients and contacts to understand. Peter Fulcher, Managing Director, Business & Personal Investment
We have worked with this marketing consultancy for many years and always find them quick to respond to our requirements, instinctively understanding the message that we need to put across. With more than 60 years' combined financial services experience, we find that briefing them on new projects is a formality.Robin Hooper, Chief Executive, The Lifetime SIPP Company
As general insurance brokers as well as independent financial advisers, we were delighted to find a marketing company with a high level of technical expertise in both areas. This has allowed us to consider ways of cross-marketing our services to clients as well as keep them informed about important developments via our website.Bob Parkins, Managing Director, PSP Insurance and Financial Solutions
Since you took over the production of our client newsletters and marketing material, we have been able to produce more high-quality output for less effort. Your understanding of the financial services industry is invaluable to us in getting important information out quickly. Sanjay Shah, Senior Partner, Smart Wealth Management LLP
Delighted with what The Outsourced Marketing Department do for us – quick, efficient, to brief and cost-effective. Michael Clapper, CEO, sellmycommercial property.co.uk